A Key Difference between the Seventies and Today: William Shattner & ‘Rocketman’Posted: April 7, 2011
At the 1978 Science Fiction Film Awards, William Shattner performed Elton John’s song, “Rocket Man,” in spoken word while smoking a cigarette … and no one in attendance apparently thought it was funny enough to laugh out loud. I have to believe that many people in the audience wanted to laugh, but they didn’t, not so much because it would have embarrassed Shattner, but because it would have embarrassed them. Today we are so conditioned to be voyeuristic that life can seem like a movie to be watched and critiqued. Thanks to our collective post-doctorate levels of mass media consumption, we have become expert observers and shamelessly outspoken analysts. This performance today would result in spasms and waves of loud and uncontrollable laughter. The man who immortalized Captain Kirk is laughing all the way to the bank in 2011, with an estimated net worth of more than $1 billion thanks to his role as a self-mocking pitchman for Priceline.com. Now Shattner is in on the joke, and it’s paying off.